Social Impact Leaders — Interview w/ Daniel Tolson, Business Consultant
Daniel Tolson is a business coach specialising in the science of emotional and social intelligence.
Over the past decade, he has served more than 15,000 business people globally educating them on how to accelerate their impact.
To achieve these results Daniel uses the latest science, and Voice Recognition technologies to help his clients measure and then increase their levels of self and social awareness.
Today Daniel has more than 5,500 case studies in the field and uses these to show his audience how to make better decisions, take the right action to empower their community.
Social Impact — What meaning do you personally associate with this term?
to positively impact each situation in which we are involved in and to leave the situation better than we found it
Social Responsibility — What is your best practice to integrate it into your daily life?
I believe we need to start with Social Regulations
And to do this I will ask myself three of the most important questions.
1. What could or should I do in this situation?
2. Why should/shouldn’t I?
3. How can I positively impact this situation (to leave it better than I found it)?
Purchasing Power — What is it all about, and why is it real power?
I believe big business influences government decisions more than a single vote at any election. Purchasing Power is my ability to vote with my purchases — that is immediate power.
Conscious Living — Why is it important to live our life consciously? And how do our actions influence and affect each other, and therefore connect us?
From decades of research, 95% of what we do is unconscious, including our values and beliefs that drive our behaviours. Most individuals are making decisions on outdated operating systems that were programmed into us before the age of 10.
Today, we think, feel and act in preprogrammed ways (unconscious) that have never been challenged. Becoming consciously aware of these patterns is what will enable us to make better decisions for future generations.
Conscious Consumerism — Why, now more than ever, it is important to reflect on our buying habits, and research the brands we are consuming?
Earthday recently reported that more than 2 million plastic bags are used every minute around the globe, and 141 million metric tons of plastic waste is dumped every year.
Right now, we must look into the packaging of the products we are buying and ask the question “is this good for the planet?” or we may not have a healthy one in the future.
Commercial — From your point of view, what are the commercial practices that are unhealthy to humanity?
Coming from an aviation background ive seen the world become a giant dumping ground. In 2017 airlines created 5.2 million tons of waste, this could be significantly reduced by eliminating the unnecessary branded packaging and disposable items onboard an aircraft.
The Future — What is your personal outlook on the future?
In my opinion, it is going to get worse and I say this because the human race is both lazy and ignorant.
We are lazy because we want technology to do things faster and easier, and because we don’t tend to manage our own waste, it is out of sight out of mind and we unconsciously trust our tax dollars are taking care of it correctly.
Change — What do you personally think needs to change — from a consumer perspective and within the corporate world?
Consumers need to say no to the unnecessary marketing materials and plastic packaging provided by corporates.
Corporates need to sacrifice some profits and put the planet before plastic production.
Is there anything you would like to share that we have not asked you here?
I live in Taiwan where we still buy fresh food from traditional markets. Our fruit and vegetables have blemishes, they are not marketed or packed in copious amounts of plastics and when we purchase, we purchase for taste, not appearance.
The western world has become obsessed with the marketing of fresh foods, the packaging has become more important than the products taste or nutritional value.
The west can learn a lot from the east.
Follow Daniel Tolson on Instagram.
Demee Koch about the MEDIUM interview series on Social Impact:
Hello! I am a serial entrepreneur practising conscious entrepreneurship. This is an interview series about social responsibility and the best practices in incorporating it into our daily lives.
Every day, we make an impact consciously and subconsciously. It is implemented through our actions.
A great example of this is the practice of our Purchasing Power where we can actually direct our impact by consciously deciding which brands and companies we nourish.
I interview change advocates about best practices for incorporating social consciousness into our daily lives, and practices in the business world that need to change for the benefit of social responsibility.
With this interview, we invite the reader to reflect their every day actions. We all have an impact, and if we are consciously aware of that, we can be empowered to start the change for a better future.
Thank you for being the change. I’m looking forward to learn from each one of you. Reach out to me via LinkedIn.